About Publitas' Digital Catalog and Online Content Platform.

We love great online shopping experiences.

About 50% of online shoppers are just browsing and don’t know exactly what they want. We help brands & retailers connect with browsing shoppers by publishing their catalogs online. This way, shoppers can easily browse through a catalog from any device to discover and purchase the products they like.

Founding Story

2006

Publishing trade magazines online

The idea to publish trade magazines online was conceived in a pub because Guillermo (our CEO) hated carrying around piles of trade magazines for his consultancy job at Deloitte. Soon, a concierge MVP for publishers was serviced from Guillermo’s living room. However, traction was slow, and a pivot was in order.

2012

Retailers and brands turned out to be a better fit

For retailers, the catalog is an excellent piece of content that generates instant value when published online. In the years following — fully bootstrapped — Publitas has grown from a three-person operation into the online platform it is now.

Listen to this podcast if you want to know more:
How to Bootstrap a Million Dollar SaaS Business.

Our culture

We combine a healthy dose of persistence with the will to embrace crazy ideas and push new boundaries. Guided by a desire to do things better, we want to improve the world around us.

Our focus is on customer success, quality, and results. We aim to solve root cause issues; this way, we create remarkable products that we are truly passionate about.

We’re a fully remote and diverse team with 30+ nationalities from 20+ countries.

We're building for long-term impact

At Publitas, we've set out to become a long-term and thriving force in the world. We want to increase our level of impact, freedom, and satisfaction.

To us, that means looking beyond our current product, industry, and goals. We take things a step further and look at what gives us lifetime value; our capabilities, experience, relationships, and wisdom.

These things provide us the ability to engage constructively with nature, people, and businesses alike.

It teaches us how to build solutions and solve meaningful problems together.

One significant driver in all of this is our persistent curiosity to learn and understand. Armed with new knowledge and insight, we continuously improve everything around us.

We want to help as many individuals and organizations as possible to achieve their goals.