Helping Your Publication Reach Maximum Potential
Facilitated Research, testing, and optimization by Publitas performance experts.

Achieve More with Data-Driven Performance Optimization

At Publitas, we understand that every client has unique goals when transitioning to or improving existing digital publications and content. Whether it’s maximizing reach, driving sales, achieving specific tactical objectives, or making the shift to data-driven digital content and publications, we’re here to help.
That’s why we offer our enterprise clients the option to work with our performance and optimization experts. We will help you reach your goals through facilitated testing and iterative improvements and help you and your team adopt a digital mindset. We’re here to give you the guidance you need to succeed and generate support within your organization—every step of the way.
A glimpse into what we can offer:
Using the design and data features of your publication to achieve far greater efficiencies.
Optimizing the reach, frequency, and messaging of your publications.
A/B testing optimizations made to ensure alignment with end-user needs.
Accelerating the adoption of the Publitas platform with your internal team.
Making better decisions through the collection and analysis of your data.
Implementing digital design best practices.
Using industry benchmarks to measure the success of your publication
Measurably improving engagement and conversion through data insights.
Utilizing customer data for audience segmentation and 1-on-1 personalization.
Integrating e-commerce and enhancing publication interactivity.
Consultancy is a fully bespoke service — it depends entirely on your goals and objectives.
Ways of Working

Customers who sign up for Consultancy must have an Enterprise plan and will receive one-on-one coaching and hands-on testing from an assigned team of experts. Depending on your needs, the team will:
- Analyze Performance: Gain insights into your publications’ performance through built-in analytics and industry benchmarks.
- Optimize Effectively: Implement A/B tests and phased improvements to maximize engagement and ROI.
- Be Personal & Relevant: Use data touchpoints to deliver tailored content to the right audience at the right time.
- Achieve Goals: Measure success and refine strategies with ongoing analysis and support.
Why Choose Consultancy?
Publitas Consultancy is a specialized service that provides strategic plans, support, and guidance to your organization to optimize your publications and content.

We utilize a phased development and optimization process, leveraging data-driven insights. Consultancy also focuses on building internal support structures within organizations to ensure that changes are implemented effectively and sustainably.
Through strategic plans, performance optimization, and expert guidance, we ensure your publications are not just publications but powerful tools driving measurable results.
- Tailored Strategies: We create bespoke transformation plans aligned with your business goals, such as boosting conversions, or reducing drop-off rates.
- Data-Driven Optimization: Utilize our analytics dashboard and benchmarking tools to uncover performance gaps and elevate your digital strategy.
- Personalized Guidance: Whether you prefer hands-on support or full-service execution, our team provides end-to-end assistance tailored to your needs.
- Faster Time-to-Market: Streamline your publication process with flexible, adaptive workflows, ensuring faster turnaround times and continuous improvement.
- Maximize Your Investment: Digital publications are only as effective as the teams using them. We’ll ensure that your team leverages our features (including data collection and optimization, time savings, and design efficiencies) so that you can make the most of your investment in digital content.
Who Will Benefit from Publitas Consultancy?
Our consultancy services are designed for businesses ready to elevate their digital strategy and maximize the impact of their publications for the benefit of their customers (and their bottom line). Whether you’re transitioning from print to digital or optimizing existing publications, here’s who will benefit the most:

End-users and Publication Readers
More relevant products means happier customers and a better user experience, which in turn improves brand loyalty and increases sales.
Retailers Seeking Measurable Results
If you’re aiming to increase engagement, drive store traffic, or boost online sales, our data-driven strategies will help you achieve tangible outcomes.
Enterprise Retailers with Complex Goals
From expanding market reach to achieving highly specific tactical objectives, we provide the expertise and tools to align your publications with your broader business goals.
Teams Transitioning to Digital-First
We offer strategic guidance to organizations shifting from print to digital formats to simplify the process and ensure a smooth, sustainable transformation.
Marketers Focused on Personalization
Our tools and strategies help businesses leverage customer data for segmentation and one-on-one personalization, ensuring your message resonates with the right audience.
Businesses Struggling with Data-Driven Strategies
If adopting analytics and performance insights feels overwhelming, our experts will guide you every step of the way, making data accessible and actionable.
Ready to Maximize Your Investment?
Take the first step toward smarter, more impactful content today. Whether you’re starting your digital journey or want to optimize your existing publications, Publitas Consultancy is here to help you refine your strategy and achieve your goals.
FAQs for Publitas Consultancy Services
Publitas Consultancy is a tailored service designed to help businesses transition from print to digital publications and improve their content while achieving measurable results. We provide strategic plans, data-driven insights, and expert guidance to optimize the performance of digital publications.
Our consultancy services are ideal for enterprise clients across industries such as retail, supermarkets, DIY stores, and more. Whether you’re looking to improve reach, boost sales, or streamline your publication process, we can help.
We specialize in addressing diverse objectives, including:
- Increasing customer engagement and reach.
- Boosting online conversions.
- Personalizing customer experiences with data-driven insights.
- Optimizing publication performance and digital workflows.
We tailor our service to the client’s needs, but our services may include:
- Creating publications that are more relevant to customers.
- Strategic planning tailored to your business objectives.
- Performance analysis using advanced analytics tools.
- Audience segmentation and personalization strategies.
- A/B testing and iterative optimization.
- Guidance on integrating e-commerce and enhancing interactivity.
We leverage Publitas’ built-in analytics dashboard and other available data sources that a customer can provide to monitor key metrics like publication views, engagement time, click-through rates, and more. Using this data, we identify performance gaps, test strategies, and implement improvements to maximize your results.
We offer flexible support options to suit your needs, including:
- Self-guided support with resources and tools.
- Hands-on guidance from our customer success team.
- Comprehensive end-to-end management of your digital transition.
Results vary based on your starting point and goals. However, many clients see improvements in reach, engagement, and sales within the first few months of implementing our strategies.
We offer both options:
- One-off analysis and transformation plans for immediate needs.
- Recurring support with monthly or quarterly reviews, continuous optimization, and tactical planning.
We have experience working with a wide range of industries, including:
- Retail and supermarkets.
- DIY and home improvement stores.
- Pet and garden shops.
- Electronics and department stores.
- eCommerce brands.
It’s simple! Contact your Customer Success Manager or email us at services@publitas.com. We’ll discuss your goals, scope out the project, and create a tailored plan for success.
We love to help you create beautiful digital magazines
Our experts can show and tell you everything you need to know.