Create Dynamic Publications Using Your Product Feed
Publish catalogs quickly and frequently using your product feed to populate product grids and templates to reduce manual design. Manage pricing updates using rule-based logic and ensure you never show out-of-stock products.
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Never show out-of-stock items or outdated pricing in your promotions again
Don’t let pricing updates or quick sellouts waste your promotions. With dynamic content, you can automatically update pricing or replace out-of-stock products in your online catalog in real time using rule-based logic.
Create more publications in less time and with less effort
Generate content within minutes using rule operators, page templates, and feed information. Saving up to a whopping 80% of your design and creation time.
Increase relevance through content personalization
Show the right content to the right shoppers at the right time. Use your data management platform (DMP) to show personalized offers to shoppers through dynamic product placements.
The power of dynamic content
Why use dynamic content?
- Your product prices are constantly changing, and you want to sync them with your shop
- You want to reduce design costs
- You want to speed up the process of tagging and designing your content
- You want to increase conversion by replacing products that go out of stock with products that are in stock
- You want to increase engagement and performance by personalizing your product offering
Let's discuss your path to innovation
How dynamic content works
DIY or use our services to get everything up and running.
Feed your product data into Publitas
Create reusable, branded product grids
Set up rules to populate your catalogs
Make a leap or take small steps
Dynamic pricing
Keep prices up-to-date in your digital catalogs.
Key benefits:
- Keep prices up-to-date automatically
- Create digital-only discounts
Hybrid catalog
Add more pages & products to a digital version of your catalog.
Key benefits:
- Deliver more promotions at a lower cost
- Get more placements for trade marketing
- Personalize parts of your catalog
Fully dynamic catalog
Create a fully automated digital catalog from scratch.
Key benefits:
- Mobile-friendly
- Replace out-of-stock products
- Create new specials in a day
- Keep prices up-to-date automatically
Let's discuss your path to innovation
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