PUBLITAS INTERACTIVE — BEAUTY & COSMETICS

Bring your products to life using an interactive journey

Drive action through your content

UP TO
+80%
engagement

Interactive content immerses users, prompting active participation, deepening connection, and enhancing content absorption. All work together to elevate engagement.

UP TO
+45%
click-through rate

Interactive content captivates users, prompts participation, and drives curiosity, resulting in increased CTR.

UP TO
4x
conversion

Interactive content lets you add various shoppable hotspot layers, encouraging users to convert throughout their journey.

Unsurprisingly, 88% of marketers consider interactive content a crucial tool for brand differentiation.

Benefits of interactive video for beauty brands:

Leverage dynamic videos to demonstrate product fit and functionality

Invite your customers on a virtual tour, letting them truly engage with your collection right from their devices.

Garner essential leads straight from your video material

Incorporate forms into your videos, allowing viewers to access discounts, subscribe to newsletters, schedule appointments, and more.

Improve engagement and CTR with eCommerce layers

Publitas Interactive lets you add features from “closet” to “shop the look.” First, let customers see the products, then incorporate a Call to Action (CTA) to harness their interest.

Capterra reviews

Have a look at our Capterra page for more reviews.

★★★★☆

"Spott seems like very good software to have. I’m impressed by what I see, there are many possibilities we can do."

Mike M. - CEO - Wellness and Fitness

★★★★★

"Life changer. Everything is smooth and easy to configure. Support is available all the time!"

Nuno P. - Founder - Media Production

Book a demo

Book a demo to discover how we help beauty brands and learn about available layers and sharing options.