About 50% of online shoppers are just browsing and don’t know exactly what they want. We help brands & retailers connect with browsing shoppers by publishing their catalogs online. This way, shoppers can easily browse through a catalog from any device to discover and purchase the products they like.
More consumers than ever demand that brands and retailers are sustainable and adopt more eco-friendly ways of doing things. Printing on paper demands that more trees are cut down than is necessary, and a significant proportion of paper waste ends up in landfill sites. We empower businesses to publish paperless discovery-commerce experiences that engage, inspire, and have the potential to reach more customers than was ever possible.
Publishing trade magazines online
The idea to publish trade magazines online was conceived in a pub because Guillermo (our CEO) hated carrying around piles of trade magazines for his consultancy job at Deloitte. Soon, a concierge MVP for publishers was serviced from Guillermo’s living room. However, traction was slow, and a pivot was in order.
Retailers and brands turned out to be a better fit
For retailers, the catalog is an excellent piece of content that generates instant value when published online. In the years following — fully bootstrapped — Publitas has grown from a three-person operation into the online platform it is now.
We combine a healthy dose of persistence with the will to embrace crazy ideas and push new boundaries. Guided by a desire to do things better, we want to improve the world around us.
Our focus is on customer success, quality, and results. We aim to solve root cause issues; this way, we create remarkable products that we are truly passionate about.
We’re a fully remote and diverse team with 30+ nationalities from 20+ countries.
At Publitas, we've set out to become a long-term and thriving force in the world. We want to increase our level of impact, freedom, and satisfaction.
To us, that means looking beyond our current product, industry, and goals. We take things a step further and look at what gives us lifetime value; our capabilities, experience, relationships, and wisdom.
These things provide us the ability to engage constructively with nature, people, and businesses alike.
It teaches us how to build solutions and solve meaningful problems together.
One significant driver in all of this is our persistent curiosity to learn and understand. Armed with new knowledge and insight, we continuously improve everything around us.
We want to help as many individuals and organizations as possible to achieve their goals.
Head of People
People Ops Generalist
Technical Product Owner
Customer Success Lead
Joeri van Beek
Customer Support Lead
Sales Lead US
Waldi Weisz Blanchetta
Social Media Manager
Onboarding & Solution Consultant
Web & Content Design